Spoon Graphics Turns 15 Years Old — The End is Nigh! (or is it?)

It’s that time of year when Spoon Graphics gets a little older, with 2022 marking 15 years of tutorial creating, freebie sharing and article writing on what started as a blog that was attached to my design portfolio website in 2007. Every April I take some time to reflect on the past 12 months and talk about how things have changed. Last year I talked about how it was nice to see traffic levels plateau somewhat after the massive declines over recent years, so let’s take a look at the latest stats and figures and see how things are going another year on.

Well, just as I thought traffic was levelling off again after the -23% drop between 2019-2020, this past 12 months has seen the largest decline of all time, down another -31% on last year. We’re now back to 2008 levels, when Spoon Graphics was in its infancy. I’m now seeing fewer daily visitors numbers than on Christmas Day of years gone by.

It’s great to see my Spoon Graphics YouTube channel continue to grow towards its next big goal of 500,000 subscribers. My Neon Light Effect Photoshop Tutorial from this time last year has since gone on to become one of my top performers, already achieving over 1 million views and claiming 5th place in my most-watched videos chart.